Category: Product Management

  • How to Make a Product Launch Marketing Plan

    How to Make a Product Launch Marketing Plan

    Product launch marketing is a strategy used to promote a new product or service to potential customers. It involves creating a buzz around the product, building anticipation, and generating interest in the product before it is released. This is important because a successful product launch can set the tone for the product’s success in the…

  • Quarterly Product Roadmap for Planning and Execution

    Quarterly Product Roadmap for Planning and Execution

    Quarterly Product Roadmap is an essential tool for product development teams to plan and prioritize their work for the next three months. It helps teams to align their vision and direction towards the company’s goals and objectives. A Product Roadmap is a high-level visual representation that outlines the product’s goals, timelines, features, and milestones. Understanding…